Industrialization Archives

The Gunning of America: Business and the Making of American Gun Culture, by Pamela Haag (2016)

Guns and America enjoy a symbiotic relationship, the one constantly evoked when you refer to the other. A Congressional Research Service report estimated that, in 2009, the number of firearms in the United States surpassed the number of people, 310 million compared to 306.8 million. That gap has continued to widen, and as of 2015, guns outnumbered people by 40 million. These aren’t exact figures; more concrete numbers are hard to come by. Still, they show that the number of firearms in the US, by an reasonable estimate, dwarfs that in any other country in the world. In the list of gun-loving nations, the United States has nearly twice the number of guns per capita as the next country, Serbia.

How do we explain this? How did the US become such an outlier? Many point to the Constitution and the second amendment, the right to bear arms folded into the fabric of our nation almost from its inception. Guns were what fueled westward expansion, and the citizen militia is what beat back the British. Therefore, the gun holds a spot of preeminence in the national lore of America.

Samuel Colt (via Wikimedia Commons).

Pamela Haag’s book The Gunning of America: Business and the Making of American Gun Culture, offers a meticulously researched and beautifully written corrective to this mytho-poetic view of the gun. Haag, who received a PhD in history from Yale, takes the old journalistic maxim of “follow the money” and applies it to the American gun industry. As she writes, “We hear a great deal about gun owners, but what do we know of their makers?” This is the guiding light of her book: to trace the development of the gun industry and the loose constellation of entrepreneurs who laid the foundation for what we have today. These were men like Oliver Winchester, Samuel Colt, and Eli Whitney (yes, that one).

Haag’s overall argument is that it was the gun industry itself that turned the United States into a gun-loving nation. To begin her book, she points out what many gun enthusiasts themselves have been saying for years, albeit selectively and ahistorically: that guns were tools, used and marketed as such. They were unremarkable objects, with as much emotional resonance as a claw hammer or a bow saw.

Coupled with this reputation as ordinary and functional was a style of production that limited the number of guns that could find their way to the market. Guns were originally made by blacksmiths, few of whom specialized in manufacturing firearms, and were therefore often clunky items, prone to breaking and difficult to repair.

Two Pennsylvania rifles. Rifles like this were used by militiamen and snipers during the American Revolutionary War (via Wikimedia Commons).

Eli Whitney was among the first to propose a solution to this problem. In 1801, he made a presentation before President John Adams, demonstrating the merits of constructing guns out of interchangeable parts. This approach would enable him to quickly produce a large number of reliable firearms that could be easily repaired.

This development is what made the modern gun industry viable and other manufacturers soon followed Whitney’s lead. It was not a very stable market, though. The gun business was largely tethered to the boom and bust cycle of war, with the United States government serving as its largest client. In times of peace, manufacturers turned to the overseas market, selling weapons to whichever foreign government happened to be in need of them.

But in order to expand their business, the gun manufacturers knew that they had to increase the domestic demand for their product. Through a close look at advertisements and items like dime-store Westerns, Haag brilliantly demonstrates how savvy marketing transformed the gun from a tool to an emotionally-charged emblem of masculinity, individualism, and the nation. As she writes, “what was once needed now had to be loved.”

An 1876 gun advertisement (via Wikimedia Commons).

In the earliest examples that Haag chooses, guns are listed as just one of many items that your local smithy could make and repair. Later ads would grow more sophisticated, but they would still focus on mechanical virtues and overall utility.

This began to change in the early 1900s, as the gun manufacturers switched from their previous text-heavy ads to more emotive, visual ads, rendered in full color and often regarded as works of art in themselves. They depicted excitement, romance, and nostalgia, drawing heavily on images of cowboys and hunters in the Wild West, their trusty firearm at their side as they faced down a vicious bear or band of Native Americans.

A 1898 Winchester ad (via Wikimedia Commons).

The manufacturers didn’t stop at wannabe woodsmen. They sought to make their market as wide as possible, and in doing so made the gun seem an integral part of American life and history. A key part of this process was to make owning a rifle synonymous with manhood, targeting the father-son relationship in particular. “You know [your son] wants a gun,” one ad reads,” but you don’t know how much he wants it. It’s beyond words.” Another tells fathers that a boy’s “yearning for a gun demands your attention. He will get hold of one sooner or later. It is his natural instinct.”

But guns weren’t the sole province of men. An ad for Smith and Wesson read, “Any woman can learn how to use a Smith & Wesson in a few hours, and . . . she will no longer feel a sense of helplessness when male members of the family are absent.” A Winchester ad from 1921 proclaimed that “Every man, woman or child has an inherent desire to own a gun.” Advertisements like these, alongside their countless depictions in popular culture, are what created America’s gun culture.

A 1914 Remington ad targeting women (via Wikimedia Commons).

Juxtaposed with the account of these early arms manufacturers is that of the women associated with them, and in particular Sarah Winchester, who married Oliver Winchester’s only son. Sarah led a singularly unhappy life. She lost her first daughter, Annie, when the child was only 40 days old. She’s believed to have suffered one or two more miscarriages, and she lost her husband to tuberculosis, and, shortly after, her mother also died.

At this point, Haag’s account drifts into speculation. She theorizes that Sarah thought herself cursed, haunted by the victims of all the guns that her husband and father-in-law brought into the world and thanks to whose money she lived in splendor. In a possible attempt to ward off the spirits she built the Winchester mystery house in San Jose, California, a vast mansion that she was perpetually making additions to, with stairs that lead to nowhere and rooms, fully furnished and decorated, that are completely walled off. Now a tourist attraction, it stands as an architectural depiction of madness.

The Winchester Mystery House (via Wikimedia Commons).

This is fascinating stuff and it’s readily apparent why Haag thought it necessary to counterpose her depiction of the gun manufacturers, who have all the humanity of adding machines and clearly distanced themselves and their capitalist aims from the visceral reality of the violence of the arms they made, with the almost unbearable humanity of Sarah Winchester. The one drawback is that because it is so highly speculative, this part of the book runs the risk of detracting from the brilliant research that Haag deploys elsewhere.

And the research really is quite brilliant. Haag gained access to the company archives of Winchester, Colt, and other gun manufacturers, and she makes excellent use of the privilege. Haag is a beautiful writer, able to weave together a compelling narrative studded with memorable lines and anecdotes, like the gun salesman in Turkey who, upon realizing during a demonstration that his gun was clogged with sand, solved the problem by urinating on the offending component.

Puck cartoon from 1881 satirizing gun culture in America (via Wikimedia Commons).

In the end, Haag strips away the mythology of guns in America to reveal a truth that’s both more ordinary and more profound than what existed before. It was the ineluctable logic of capitalism that drove the original gun manufacturers to seek out as wide a market as possible for their product, and it was the story that they told their customers that has lived on until today.

Pamela Haag. The Gunning of America: Business and the Making of American Gun Culture. New York: Basic Books, 2016.

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Industrial Sexuality: Gender in a Small Town in Egypt

Our featured author this month, Hanan Hammad, received her PhD in History at UT Austin in 2009. She is now Assistant Professor of History at Texas Christian University and we are proud to introduce you to her excellent new book.

by Hanan Hammad

Millions of Egyptian men, women, and children first experienced industrial work, urban life, and the transition from peasant-based and handcraft cultures to factory organization and hierarchy in the years between the two world wars. Their struggles to live in new places, inhabit new customs, and establish and abide by new urban norms and moral and gender orders underlie the story of the making of modern urban life—a story that has not been previously told from the perspective of Egypt’s working class.

Reconstructing the ordinary urban experiences of workers in al-Mahalla al-Kubra, home of the largest and most successful Egyptian textile factory, demonstrates how the industrial urbanization of Egypt transformed masculine and feminine identities, sexualities, and public morality. Coercive industrial organization and hierarchy concentrated thousands of men, women, and children at work and at home under the authority of unfamiliar men, intensifying sexual harassment, child molestation, prostitution, and public exposure of private heterosexual and homosexual relationships. Juxtaposing these social experiences of daily life with national modernist discourses shows us that ordinary industrial workers, handloom weavers, street vendors, lower-class landladies, and prostitutes—no less than the middle and upper classes—played a key role in shaping the Egyptian experience of modernity.

Factory culture and organization were sites where male workers and supervisors negotiated traditional and modern masculinity. Men often used violence and aggression on the shop floor as expressions and performances of the contestation, ambivalence, and changing of men’s fluid masculine identities. Men negotiated the coercive, industrial hierarchy by oscillating between docility and violence. In an attempt to strike a balance between personal pride in making a livelihood and protecting their own integrity, workers evaded authority and developed male associations and bonded among themselves.

Peasants in their traditional galabya dress in the convulsive factory shop floor

Outside factories, workers coming from rural areas had to partake in urban traditions and manners, despite mutual hostility with townspeople. Violence broke out as a result of the division between the urbanites and the factory workers. In that context masculine gender identity, the performance of masculinity, and the construction of manhood were important elements in adapting to industrial urban life. In their competing and fluid loyalties, working-class men developed their notion of the ideal masculine identity and created social locations for peer bonding and friendship.

Blue-collar workers under the eyes of the afandiyya supervisors

Textile factories opened more opportunities for rural women to venture into urban life and to assume an industrial working-class identity. Female industrial workers in both handloom and mechanized factories went through a multifaceted process of proletarianization while being subjugated to the coercive industrial hierarchy and facing both capitalism and patriarchy inside and outside the factory. Factory work subjected women to sexual harassment and social stigma. They acquired skills to operate modern machinery, rose in the social ranks of the salaried urban population, and gained experiences in dealing with a factory system. Yet they had the lowest status and payment among the workers in the male-dominated industrial hierarchy and their morality became subject to communal suspicion and mistrust.

Taking advantage of unprecedented growth in the demands for cheap accommodation, women of the popular classes invested in workers’ lodging and set up their own businesses to provide workers food, drink, and other cheap commodities and services. Entrepreneurial women contributed immensely to shaping the socioeconomic transformation and labor history. These new patterns of economic investment and work allowed lower-class women to assume powerful positions in their households and enabled them to challenge patriarchal norms. These lower-class landladies played an important role in shaping new workers’ experiences with urban life, undermined the agricultural economy in favor of real-estate investment, and challenged the power of the state in the spheres of urbanization and urban control.

Thousands of workers leaving factory gates under guards’ surveillance

With the lack of privacy and increasing sociocultural differences among individuals sharing limited spaces, sexual life became vulnerable to public exposure, and exposing sexuality was a way to negotiate disputes in one’s own favor. Children and adults from different geographical origins often shared living and sleeping spaces. Unmarried female and male strangers shared houses with urbanite families and individuals. In living and work environments marked by anxiety, jealousy, mistrust, and suspicion, it was not unusual for ordinary disputes with neighbors, roommates, housemates, and coworkers to slip into judging one another’s sexual behaviors. By examining the social arguments and controversies over sexual practices, such as women’s harassment, child molestation, sodomy, sex outside wedlock, and homosexuality, people in this transformative urban milieu constructed fluid and intricate, rather than rigid, social norms of licit and illicit sexuality.

The largest labor strike in the history of modern Egypt took place in 1947. Striking workers exposed horrific work and living conditions and shattered the idealistic, nationalist image of industry as a banner of nationalism and economic independence. Prostitution was blamed for the deterioration of workers’ health, which exposed all workers’ sex lives to public scrutiny. Religious and nationalist discourses against sex work that had been a part of the urban landscape made the morality and sexuality of the working classes a target of bourgeois anxiety. Invoking morality against sex workers resonated with the nationalism and the state’s effort to medicalize, control, and stigmatize the lower class’s sexuality, but these discourses also served to overlook tuberculosis, malnutrition, and other diseases that preyed on the poor urban population and triggered strikes and urban unrest.

Industrial Sexuality: Gender, Urbanization, and Social Transformation in Egypt, The University of Texas Press (2016)

Further reading on the history of gender, sexuality and the working classes in Egypt:

Liat Kozma, Policing Egyptian Women: Sex, Law, and Medicine in Khedival Egypt (2011)

In Policing Egyptian Women, Liat Kozma traces the effects of nineteenth-century developments such as the expansion of cities, the abolition of the slave trade, the formation of a new legal system, and the development of a new forensic medical expertise on women who lived at the margins of society. Kozma outlines the complicated manner in which the modern state in Egypt monitored, controlled, and “policed” the bodies of subaltern women. Some of these women were runaway slaves, others were deflowered outside of marriage, and still others were prostitutes.

Joel Beinin, Workers and Peasants in the Modern Middle East (2001)

Inspired by the Indian Subaltern Studies school, this social history offers a survey of subaltern history in the Middle East. Beinin illuminates how their lives, experiences, and culture can inform our historical understanding. Beginning in the eighteenth century, the book charts the history of the peasants and the modern working classes across the lands of the Ottoman Empire and its Muslim-majority successor-states.

Judith E. Tucker, Women in Nineteenth-Century Egypt (1985)

Focusing on lower-class women, this study traces changes in the work role and family life of peasant women in the countryside and craftswomen and traders in Cairo during the rapid social and economic change in the nineteenth century. Brought about by the country’s developing ties with the European economy, the effects of capitalist transformation on women are studied in detail, using material from the Islamic court records.

Beth Baron, Egypt as a Woman: Nationalism, Gender, and Politics (2007)

Focusing on Egyptian national and gender politics between the two world wars, Baron shows how vital women were to mobilizing opposition to British authority and modernizing Egypt. Egypt as a Woman explores the paradox of women’s exclusion from political rights at the very moment when visual and metaphorical representations of Egypt as a woman were becoming widespread and real women activists–both secularist and Islamist–were participating more actively in public life than ever before.

Films on gender, sexuality and the working classes in Egypt:

I’m suggesting few Egyptian films, mostly from the social realism genre, that discuss issues of gender and sexuality in the intersection with class, social morality, urbanism and rural exploitation.

Youssuf Chahine, Cairo Station, 1958

In the hustle and bustle of Cairo Station, this movie tells a story of romantic infatuation, frustrated sexual desires, and labor struggles in the newly-independent Egypt. A physically-challenged peddler coming from Upper Egypt falls for a gorgeous lemonade seller who is engaged to one of the station’s workers. That fiancé is a strong and respected porter struggling to unionize his fellow workers to combat their boss’ exploitative and abusive treatment.

Muhammad Khan, Factory Girl, 2013

Through the ordinary life of a 21-year-old female worker in a Cairo textile factory, the movie engages with class aspiration, female desires, and moral hypocrisy. When the impoverished factory girl becomes attracted to the factory’s new supervisor, she discovers the glass ceiling of class and gender hierarchy inside the factory and the moral hypocrisy of the larger society that divides the urban working and middle classes.

Henry Barakat, al-Haram (Sin), 1965

This masterpiece portrays the cruel reality of itinerant rural workers. The newspaper Le Monde wrote: “we have been attracted to this movie due to the true picture that reflects the suffering of this village, the picture is not about a problem for one individual; it’s about the reflection of everything surrounding her, from people to culture.”

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